Design a powerful creative strategy This two-week course will help you design an effective creative strategy that works for your business. Fernando Machado, one of the most famous and decorated...

Create a strategic content marketing plan that gets your brand noticed Using case studies from some of the world’s biggest brands, this two-week course will equip you with the content marketing...

Learn how to approach advertising and creative work as a marketer Executing an advertising campaign starts long before you make the campaign itself. You need to understand the aims of the campaign,...

Create a well-defined, strategic brand identity and vision that lasts A recent study found that 77% of consumers surveyed have stayed loyal to a specific brand for 10 years or more. This two-week...

Run effective marketing campaigns and build your skills in strategic marketing This course, led by experts at Advertising Week, will help you get to grips with the discipline and planning that should...

Learn from the successful social media campaigns of top global brands This two-week course will equip you with the skills you need to run creative social media marketing campaigns that get real...

This course is led by Raja Rajamannar, one of the most famous and decorated marketers in the world. As president of the World Federation of Advertisers and chief marketing officer of Mastercard and...

Discover the power of podcast and radio advertising With options for podcast advertising on the rise and radio advertising as lucrative as ever, audio marketing is a key strategic marketing avenue...