Description
Smartphones, eBook readers, and tablet computers like the Apple
iPad have forever changed the way people access and interact with
content. Your customers expect the content you provide them to be
adaptive --responding to the device, their location, their
situation, and their personalized needs. Determine business requirements Build your vision Design content that adapts to any device Develop content models, metadata, and workflow Put content governance in place Adapt to new and changed roles Identify tools requirements With this book you’ll learn to design adaptable content
that frees you from the tyranny of an ever increasing array of
devices.
Authors Ann Rockley and Charles Cooper provide insights and
guidelines that will help you develop a unified content
strategy—a repeatable, systematic plan that can help you
reach your customers, anytime, anywhere, on any device.
This up-to-date new edition of Managing Enterprise Content helps
you:
Books 
New Riders
Exclusively Paid 
8h 57m 
No Certificate 
384 pages Managing Enterprise Content: A Unified Content Strategy, Second Edition
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TypeBooks
-
ProviderNew Riders
-
PricingExclusively Paid
-
Duration8h 57m
-
CertificateNo Certificate
Smartphones, eBook readers, and tablet computers like the Apple
iPad have forever changed the way people access and interact with
content. Your customers expect the content you provide them to be
adaptive --responding to the device, their location, their
situation, and their personalized needs.
Authors Ann Rockley and Charles Cooper provide insights and
guidelines that will help you develop a unified content
strategy—a repeatable, systematic plan that can help you
reach your customers, anytime, anywhere, on any device.
This up-to-date new edition of Managing Enterprise Content helps
you:
Determine business requirements
Build your vision
Design content that adapts to any device
Develop content models, metadata, and workflow
Put content governance in place
Adapt to new and changed roles
Identify tools requirements
With this book you’ll learn to design adaptable content
that frees you from the tyranny of an ever increasing array of
devices.
