Description
Navigate the Mobile Landscape with Confidence and Create a
Mobile Strategy That Wins in the Market Place Mobile Strategy gives IT leaders the ability to transform
their business by offering all the guidance they need to navigate
this complex landscape, leverage its opportunities, and protect
their investments along the way. IBM’s Dirk Nicol clearly
explains key trends and issues across the entire mobile project
lifecycle. He offers insights critical to evaluating mobile
technologies, supporting BYOD, and integrating mobile, cloud,
social, and big data. Throughout, you’ll find proven best
practices based on real-world case studies from his extensive
experience with IBM’s enterprise customers. Coverage includes Understanding the profound implications and challenges of
consumerized IT in the mobile space Uncovering powerful new opportunities to drive value from
mobile technology Transforming “systems of record” to “systems
of engagement” that fully reflect context and
intelligence Identifying proven patterns for delivering common mobile
capabilities in operations, commerce, collaboration, and
marketing Managing security threats related to lost/stolen devices,
insecure Wi-Fi, and built-in cameras Choosing mobile data protection, security, and management
options: wrappers, containers, virtualization, mobile Software
Development Kits (SDKs), virtual private networks (VPNs), Mobile
Device Management (MDM), Mobile Application Management (MAM), and
anti-malware Handling the “app store” distribution model and
managing updates Using mobile middleware to support multiple platforms and
back-end connectivity with less complexity Building and integrating high-quality mobile apps—and
getting useful customer feedback to improve them Addressing international considerations and emerging
markets Mastering methodologies for successfully and rapidly executing
mobile projects Converging mobile, cloud, social, and big data into a single
high-value IT delivery platform
Books 
IBM Press
Exclusively Paid 
6h 57m 
No Certificate 
288 pages Mobile Strategy: How Your Company Can Win by Embracing Mobile Technologies
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TypeBooks
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ProviderIBM Press
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PricingExclusively Paid
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Duration6h 57m
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CertificateNo Certificate
Navigate the Mobile Landscape with Confidence and Create a Mobile Strategy That Wins in the Market Place
Mobile Strategy gives IT leaders the ability to transform their business by offering all the guidance they need to navigate this complex landscape, leverage its opportunities, and protect their investments along the way. IBM’s Dirk Nicol clearly explains key trends and issues across the entire mobile project lifecycle. He offers insights critical to evaluating mobile technologies, supporting BYOD, and integrating mobile, cloud, social, and big data. Throughout, you’ll find proven best practices based on real-world case studies from his extensive experience with IBM’s enterprise customers.
Coverage includes
Understanding the profound implications and challenges of consumerized IT in the mobile space
Uncovering powerful new opportunities to drive value from mobile technology
Transforming “systems of record” to “systems of engagement” that fully reflect context and intelligence
Identifying proven patterns for delivering common mobile capabilities in operations, commerce, collaboration, and marketing
Managing security threats related to lost/stolen devices, insecure Wi-Fi, and built-in cameras
Choosing mobile data protection, security, and management options: wrappers, containers, virtualization, mobile Software Development Kits (SDKs), virtual private networks (VPNs), Mobile Device Management (MDM), Mobile Application Management (MAM), and anti-malware
Handling the “app store” distribution model and managing updates
Using mobile middleware to support multiple platforms and back-end connectivity with less complexity
Building and integrating high-quality mobile apps—and getting useful customer feedback to improve them
Addressing international considerations and emerging markets
Mastering methodologies for successfully and rapidly executing mobile projects
Converging mobile, cloud, social, and big data into a single high-value IT delivery platform
