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Publisher : 28 ×

Effortless Flex 4 Development

First the Web was all static content (HTML). Then as more was expected of sites, server-side technologies like PHP became necessary. But now Rich Internet Applications (RIA) put a lot of the...

Books New Riders 💰 Programming

Effortless Flex 4 Development

First the Web was all static content (HTML). Then as more was expected of sites, server-side technologies like PHP became necessary. But now Rich Internet Applications (RIA) put a lot...

Breaking Out of the Web Browser with Adobe AIR

With the introduction of Adobe AIR, Flex developers have more capability than ever before. Now you can build dynamic applications that combine the rich experience of a traditional desktop application...

Books New Riders 💰 Programming

Breaking Out of the Web Browser with Adobe AIR

With the introduction of Adobe AIR, Flex developers have more capability than ever before. Now you can build dynamic applications that combine the rich experience of a traditional...

ASP.NET for Web Designers

Teaching ASP.NET in a non-linear format that creative thinkers can easily grasp and understand without the typical programming jargon. Provides clear and concise, hands-on, real-world examples right...

Books New Riders 💰 Programming

ASP.NET for Web Designers

Teaching ASP.NET in a non-linear format that creative thinkers can easily grasp and understand without the typical programming jargon. Provides clear and concise, hands-on, real-world...

MEL Scripting a Character Rig in Maya

Whether for big budget films and game productions or lower budget TV and Internet content, creating flexible and believable character rigs is an essential skill required to bring any 3D animation to...

Books New Riders 💰 Art & Design

MEL Scripting a Character Rig in Maya

Whether for big budget films and game productions or lower budget TV and Internet content, creating flexible and believable character rigs is an essential skill required to bring any 3D animation...

Game Character Development with Maya

If you thought Angelina Jolie was responsible for Lara Croft's curves, think again! Long before the Hollywood actress brought the Tomb Raider heroine to life, Alias' 3D modeling software Maya...

Books New Riders 💰 Art & Design

Game Character Development with Maya

If you thought Angelina Jolie was responsible for Lara Croft's curves, think again! Long before the Hollywood actress brought the Tomb Raider heroine to life, Alias' 3D modeling software...

Maya® Character Creation: Modeling and Animation Controls

A unique, in-depth approach to creating realistic characters in Maya. Maya Character Creation: Modeling and Animation Controls' author, Chris Maraffi, has expertise in the field and in the classroom...

Books New Riders 💰 Art & Design

Maya® Character Creation: Modeling and Animation Controls

A unique, in-depth approach to creating realistic characters in Maya. Maya Character Creation: Modeling and Animation Controls' author, Chris Maraffi, has expertise in the field and in the...

The Brand Flip: Why customers now run companies and how to profit from it

Best-selling brand expert Marty Neumeier shows you how to make the leap from a company-driven past to the consumer-driven future. You’ll learn how to flip your brand from offering products to...

Books New Riders 💰 Business

The Brand Flip: Why customers now run companies and how to profit from it

Best-selling brand expert Marty Neumeier shows you how to make the leap from a company-driven past to the consumer-driven future. You’ll learn how to flip your brand from offering products...

Burn Your Portfolio: Stuff they don’t teach you in design school, but should

It takes more than just a design school education and a killer portfolio to succeed in a creative career. Burn Your Portfolio teaches the real-world practices, professional do's and don'ts, and...

Books New Riders 💰 Business

Burn Your Portfolio: Stuff they don’t teach you in design school, but should

It takes more than just a design school education and a killer portfolio to succeed in a creative career. Burn Your Portfolio teaches the real-world practices, professional do's and don'ts,...

Online Communities Handbook: Building Your Business and Brand on the Web

Successful online communities don’t just happen by themselves. They’re the result of a carefully executed strategy, solid design, and patient nurturing. Though they may seem like a lot of work,...

Books New Riders 💰 Business

Online Communities Handbook: Building Your Business and Brand on the Web

Successful online communities don’t just happen by themselves. They’re the result of a carefully executed strategy, solid design, and patient nurturing. Though they may seem like a lot of...

ZAG: The Number-One Strategy of High-Performance Brands

"When everybody zigs, zag," says Marty Neumeier in this fresh view of brand strategy. ZAG follows the ultra-clear "whiteboard overview" style of the author’s first book, THE BRAND GAP, but drills...

Books New Riders 💰 Business

ZAG: The Number-One Strategy of High-Performance Brands

"When everybody zigs, zag," says Marty Neumeier in this fresh view of brand strategy. ZAG follows the ultra-clear "whiteboard overview" style of the author’s first book, THE BRAND GAP, but...

The Brand Gap

THE BRAND GAP is the first book to present a unified theory of brand-building.  Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows...

Books New Riders 💰 Business

The Brand Gap

THE BRAND GAP is the first book to present a unified theory of brand-building.  Whereas most books on branding are weighted toward either a strategic or creative approach, this book...

Work for Money, Design for Love: Answers to the Most Frequently Asked Questions About Starting and Running a Successful Design Business

Unlike other dry business books, this refreshing, straightforward guide from Logo Design Love author and international designer David Airey answers the questions all designers have when first...

Books New Riders 💰 Business

Work for Money, Design for Love: Answers to the Most Frequently Asked Questions About Starting and Running a Successful Design Business

Unlike other dry business books, this refreshing, straightforward guide from Logo Design Love author and international designer David Airey answers the questions all designers have when...

Mac OS X Leopard Killer Tips

Killer Tips books are written with one goal in mind: to allow the reader to work faster and smarter. In other books, you’ll often find that the most useful information is found in sidebars, tips,...

Books New Riders 💰 Programming

Mac OS X Leopard Killer Tips

Killer Tips books are written with one goal in mind: to allow the reader to work faster and smarter. In other books, you’ll often find that the most useful information is found in...

Mac OS X Tiger Killer Tips

Tips rule!Have you ever noticed that in just about every Mac book, the author will include a couple of tips in each chapter (you'll usually find them in the sidebar, or at the bottom of the page in...

Books New Riders 💰 Programming

Mac OS X Tiger Killer Tips

Tips rule!Have you ever noticed that in just about every Mac book, the author will include a couple of tips in each chapter (you'll usually find them in the sidebar, or at the bottom of the page...

Mac® OS X Security

Mac OS X now operates on a UNIX engine. As such it is much more powerful than previous operating systems. It is now a multitasking, multithreaded, multi-user, and multiprocessor system with...

Books New Riders 💰 Programming

Mac® OS X Security

Mac OS X now operates on a UNIX engine. As such it is much more powerful than previous operating systems. It is now a multitasking, multithreaded, multi-user, and multiprocessor system...

Color for Designers: Ninety-five things you need to know when choosing and using colors for layouts and illustrations

Most of today’s books on color lean in one of two directions: toward heavy-handed theory-speak or toward ready-to-use palettes that will likely be out-of-step before the book has received its first...

Books New Riders 💰 Programming

Color for Designers: Ninety-five things you need to know when choosing and using colors for layouts and illustrations

Most of today’s books on color lean in one of two directions: toward heavy-handed theory-speak or toward ready-to-use palettes that will likely be out-of-step before the book has received its...

CSS for Print Designers

Print designers work in images, shapes, and color: not code. The last thing many of them want to do is to translate their work into mono-spaced tags and numbers, divs and ids. But print designers...

Books New Riders 💰 Programming

CSS for Print Designers

Print designers work in images, shapes, and color: not code. The last thing many of them want to do is to translate their work into mono-spaced tags and numbers, divs and ids. But print...

The Content Advantage (Clout 2.0): The Science of Succeeding at Digital Business through Effective Content, Second Edition

In The Content Advantage (Clout 2.0): The Science of Succeeding at Digital Business Through Effective Content, expert Colleen Jones argues that in the age of digital disruption, your company faces an...

Books New Riders 💰 Business

The Content Advantage (Clout 2.0): The Science of Succeeding at Digital Business through Effective Content, Second Edition

In The Content Advantage (Clout 2.0): The Science of Succeeding at Digital Business Through Effective Content, expert Colleen Jones argues that in the age of digital disruption, your company faces...

The Content Strategy Toolkit: Methods, Guidelines, and Templates for Getting Content Right

In this essential guide, Meghan Casey outlines a step-by-step approach for doing content strategy, from planning and creating your content to delivering and managing it. Armed with this book, you can...

Books New Riders 💰 Business

The Content Strategy Toolkit: Methods, Guidelines, and Templates for Getting Content Right

In this essential guide, Meghan Casey outlines a step-by-step approach for doing content strategy, from planning and creating your content to delivering and managing it. Armed with this book, you...

Managing Enterprise Content: A Unified Content Strategy, Second Edition

Smartphones, eBook readers, and tablet computers like the Apple iPad have forever changed the way people access and interact with content. Your customers expect the content you provide them to...

Books New Riders 💰 Business

Managing Enterprise Content: A Unified Content Strategy, Second Edition

Smartphones, eBook readers, and tablet computers like the Apple iPad have forever changed the way people access and interact with content. Your customers expect the content you provide them...

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